Snap told gun safety group to buy ads on its videos or NRA might, leaked emails show

A gun safety group was in talks to run a free promotional campaign on Snapchat last year when it was hit with an alarming sales pitch.

If Everytown for Gun Safety didn't buy up each of the ad slots within its video campaign, a Snapchat ad salesman warned, there was a good chance the National Rifle Association would.

SEE ALSO: Snapchat gets serious about advertising

That's the scoop via a series of leaked emails, published in part by Mic on Wednesday, which offer an inside look at Snap's aggressive sales tactics. The news comes, of course, the day before the company's public offering is set to drop. Read more...

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via Tech Republiq