Amazon takes aim at Walmart with an even lower minimum for free shipping

If you're excited about easier-to-get free shipping on Amazon, you have Walmart to thank. 

Amazon just lowered its free shipping minimum back to $35 from $49. The lowered minimum, spotted by The Verge, came about three weeks after Walmart introduced free two-day shipping for $35 online orders. 

Walmart's move signaled an aggressive play against Amazon in e-commerce — especially since Walmart customers wouldn't have to pay a yearly membership fee, unlike Amazon Prime members. Walmart bought Jet.com, an Amazon e-commerce competitor, for $3 billion in August, starting its push against Amazon in earnest.  Read more...

More about E Commerce, Walmart, Amazon Prime, Amazon, and Business


via Tech Republiq